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Our Services

Brand Exploration & Strategy

Discovery Workshops: We immerse our team in our client’s communities by facilitating guided workshops to help gain a deep understanding of their culture and values, objectives, opportunities, differentiators, challenges/drivers, comparative landscape, audience, and sustainability, health and well-being goals.
Community Engagement: Community development and engagement go far beyond the designing and constructing of buildings; this process is about bringing people together to work towards a common goal. Ultimately, our projects should embody the values, aspirations, and priorities of the community.
Brand Book: Using the results from project discovery, we establish our client’s brand messaging, positioning and strategy and produce a synthesis of the findings in a clear, concise document (Project Brand Book). We provide a site overview and competitive analysis, we also determine the target audience, brand foundation, and produce brand concepts. This document creates a clear and strong foundation for our client’s project and can be shared and utilized by all stakeholders. This steers creative direction for the project and the brand.

Naming: Our strategic approach and research will get you just the right name to express your brand’s unique identity.
Visual Identity / Logo: Armed with an understanding of the brand identity, we create the visual identity which consists of the logo/wordmark.
Brand Guidelines: We create a multi-page document that describes the elements of our client’s brand. Our clients can use it to create consistent materials going forward and to also share with anyone using the brand. It includes usage rules and specs for the logo, color palette, typography, a certain photography or illustration style, custom patterns and any other elements that make our client’s brand unique.
Brand Design Guide (Programming Standards): We create a multi-page document that serves as a tool to guide all development. More than a visual aid, this guide defines all program standards specific to your properties and ensures cohesiveness across the many spaces in your property.

Environmental & Experiential Design: Our Branding team works with the project team to create custom design solutions that enhance the user experience. Environmental design may include custom 2D graphics such as wallcoverings, murals, decals, and custom illustrations. Environmental design may also include custom 3D installations.
Wayfinding Signage: We implement your brand into design solutions in the built environment. This includes the design and documentation for all wayfinding signage throughout the interior and exterior spaces.
Digital & Print Collateral: We offer creative solutions for all of our client’s marketing collateral needs such as investor packages, brochures, flyers, leasing packages, menus and presentation templates.
Promotional Merchandise: We provide creative solutions for all of our client’s promotional needs such as t-shirts, hats, notebooks, pens, coffee mugs, water bottles and lots of fun stuff!
Website Design & Social Media Templates: We offer creative solutions/templates for all of our client’s social media channels as well as website design.