IMAGINE Hotels
NORTH DAKOTA
Services
Brand Strategy, Secondary Logos, Brand Design Guide, Brand Guidelines
Overview
A hotel that is unlike any other, guests will feed off the interactive and all-inclusive energy that IMAGINE Hotel offers. Bringing people together to participate in the events and activities that transform with the seasons; service that is warm, welcoming, and trusted; an epic and unforgettable experience.

The Outcome
The Imagine Hotel is set to become the shining centerpiece of the Lights 2 mixed-use development in West Fargo, MN. It is not merely a place to stay but a vibrant hub of entertainment and sophistication. Its strategic location and cutting-edge amenities make it an innovative mixed-use development designed to harmonize urban living with high-end leisure. The Branded Environments team helped in developing the IMAGINE brand along with Brand Design Guide, Brand Guidelines, and marketing materials.




